With 16 years of honest styling experience, our private appointments let you relax, be yourself and enjoy the prom experience with your chosen group, with expert guidance and no pressure.
Hundreds of dresses to choose from
Explore a wide choice of gowns in store. Find your perfect style, order it in your chosen colour, or take home a selected ex-display dress the same day.
One dress per school
We carefully record every dress sold and will not sell the same style to another customer attending your school.
A dress to suit your budget
Tell us your budget before your appointment and we will help you explore the best options, with flexible monthly payment plans also available.
Authentic designer gowns
We are official stockists of leading designers including Prom Frocks UK, Ellie Wilde and Gino Cerruti, so you can shop with confidence.
Sizes UK 4 to 18
Try different styles and sizes before deciding. We can also put you in touch with a trusted, experienced alteration service.
Appointments around your schedule
Daytime and evening appointments are available to fit around school, work and family commitments. Closed Sundays.
About Audacious
For more than 16 years, Audacious has helped customers find dresses that make them feel confident, comfortable and completely themselves. Our experienced team offers honest, patient guidance in a relaxed and supportive environment, making the experience as memorable as the dress itself.
Alongside our extensive prom collection, we also offer evening wear, ballgowns and bridesmaid dresses, with beautiful styles available for a wide range of occasions. Explore our collections online and follow us on social media for inspiration from real Audacious customers.
EXCELLENT
Based on 27 reviews
Nick Brooks
2026-07-05
Trustindex verifies that the original source of the review is Google.
We would like to thank Audra for everything.
From start to finish Audra was there with any questions we had and a beautiful range of unique prom dresses, she certainly pulled out all the stops to ensure our daughter had the best day ever.
Once again thank-you so much
Nick & Hayley
Rebecca Terrey
2026-05-19
Trustindex verifies that the original source of the review is Google.
The amazing lady who owns this shop is the so helpful and accommodating. The choice of dresses is vast and the times she takes with you makes you feel comfortable and at ease to choose exactly what you’d like. The quality of the dresses is tip top.
Hazel Mascoll
2026-04-21
Trustindex verifies that the original source of the review is Google.
My grandaughter is very shy so we weren't sure how the fitting /choosing of a prom dress would go...well..for a girl who didn't know what colour/style she wanted she was given expert advice..the fitting was very enjoyable and put her completely at ease...can't thank them enough...one VERY happy Nan and grandaughter x
Sam Neville
2026-02-28
Trustindex verifies that the original source of the review is Google.
Jade was fantastic! So helpful when it came to choosing a prom dress, brilliant service, would highly recommend Thank you Jade and Audra x
Jodi
2026-01-24
Trustindex verifies that the original source of the review is Google.
Visited Audacious today to get a dress for my daughters prom. My daughter didn't know what she was after, not even a colour and but the ladies where so helpful and friendly Her advice on styles and fit was valuable and we came away with a dress that suited her perfectly. Thank you so much for your time and patience. Would definitely recommend
Phoebe Wood
2025-12-06
Trustindex verifies that the original source of the review is Google.
Such a beautiful place, the ladies were so welcoming and helped me find the perfect dress that i loved. Amazing customer service too. Highly recommend!! Thank you Audacious!!!
Lulah Jones
2025-03-22
Trustindex verifies that the original source of the review is Google.
A very nice and welcoming space, very friendly and helpful lady .And the dresses was all extremely beautiful/comfortable.
Thankyou and would recommend !
Diane Riley
2024-06-10
Trustindex verifies that the original source of the review is Google.
I took my little girl to get her prom dress and the lady who owns the shop couldn’t do enough for her. She made my girl feel comfortable and made her look amazing. Cannot rate this place enough.
Emma Bridge
2024-01-21
Trustindex verifies that the original source of the review is Google.
Cannot thankyou enough. My daughter had not much idea on what she wanted. We had the idea to go in get some ideas then think about it. But with your help and patience ( lots of it ) she chose the dress of her dreams.
Dream Prom Dresses, in hundreds of styles, colours, sizes & at affordable prices. Free Advice - We have many years of Prom experience, so we can help (and we have lots of patience) to find the dress that's right for you!
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